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Not Your
Ordinary
Pop Up
A unique space for
brand activation that goes beyond the average pop-up
Sankt Paulsgatan 22A
118 48 Stockholm
Intimate dinner parties
Influencer & PR events
Community gathering
Innovation lab
Seminar & conference
Collection drop &
campaign launch
Showroom
Art exhibition
Previous pop ups
Arena by Zalando
About our space
2
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50 m of open , light-filled space
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​Roughly 7,800 daily passersby
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Panoramic street-facing windows
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Located in the trendy neighborhood of Södermalm
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Storage space available
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